Our Journey in 2024 + Top 5 Businesses for 2025

How We Grew in 2024

The year 2024 was immensely educational and full of challenges for us at VEXiON cards. We started with a simple idea – to create a digital loyalty program that would replace traditional, outdated reward systems. During the first eight months, we learned a multitude of new skills, including software development, design, website creation on a new platform, Google and META advertising, payment processing, accounting, automation, marketing, content creation, and many more. These experiences, which we gradually accumulated, enabled us to turn our idea into fully functional software that now helps businesses improve customer loyalty and increase their revenue.

Why 2025 is the Ideal Year for New Ventures

As the year 2024 comes to a close, new opportunities arise for young entrepreneurs. Technologies are constantly evolving, and changing market needs create space for innovative ideas. If you are looking for inspiration on how to start a business in 2025, here are the top five ideas that we observed throughout 2024, and if we were to start a new business, it would be one of these five.

Top 5 Business Ideas for 2025

1. Marketing Agency Focused on Short Form Content

If you want to establish a successful digital marketing agency specializing in shorts, start by selecting your target audience, such as small businesses, influencers, or e-shops looking to enhance their reach on social media. Create a portfolio by making a few videos for them that showcase your ability to produce engaging TikToks, Reels, and Shorts that are tailored to the style of each platform. Invest in essential tools like video editing software, graphic applications, and analytical tools to ensure your videos look great and are effective. Promote your services through your own social media channels and use them to connect with potential clients. Offer various packages that include strategy, content, production, and performance tracking to demonstrate the value you provide. Stay updated with the latest trends (virals) and platform algorithms to consistently deliver relevant and effective video content. By focusing on creating engaging short videos that boost engagement and conversions, your agency can attract various clients and build a successful and profitable business.

2. Subscription Services (Subscription-Based Business)

Subscription models are great for stable income and can help you convert your hobby into a profitable business. For example, if you enjoy making videos, you can create and sell your own LUTs (Look-Up Tables) for video color grading or offer your photos and videos as stock footage on platforms like Shutterstock, Adobe Stock, or BlackBox (my favorite). Photography enthusiasts can launch subscription services where they send exclusive edited photos 👀 each month or tips on editing images. If you enjoy teaching, you can create online courses in areas you love, whether it's video editing, photography, drawing, or anything else that excites you. This model allows you to regularly provide valuable content to your subscribers and build a loyal community. Additionally, subscriptions enable you to continually develop your skills and tailor your offerings according to your customers' needs.

Furthermore, you can expand your subscription business into other areas that interest you. For example, you could start a service offering monthly packages of beauty products, where customers receive new products delivered directly to their homes each month. If you are a skilled programmer (Adam's edit: contact us 😉), you can create and offer digital tools such as time management apps or fitness programs, which also work very well on a subscription model, as they regularly update and enhance their features.

3. AI-Oriented Business

AI and automation are the future and can help you create your own business without large investments. If you enjoy technology or programming, you can start with simple projects. For instance, you can create chatbots for companies that need to automate customer support. Alternatively, you can develop automation tools that help businesses save time and streamline their processes.

For those interested in data science or analysis, you can create automated reports or prediction models for businesses that want to better understand their customers and the market. AI allows you to process large amounts of data quickly and efficiently, which is invaluable for many companies.

If you are creative and enjoy experimenting, you can combine AI with other technologies, such as the Internet of Things (IoT), to create innovative products or services. For example, smart home devices that learn from your habits and automatically adapt your room, house, or apartment.

Automation enables you to focus on more critical aspects of your business while AI handles routine tasks. This model not only saves you time but also reduces costs and increases efficiency. Moreover, AI allows you to continuously improve your services and adapt to customer needs, leading to their satisfaction and loyalty.

4. Personal Brand – Create Your Own Image

A personal brand is extremely important today and can help you stand out from the crowd and build a successful business. If you have a passion or talent, such as photography, video creation, writing, or fashion design, you can build your personal brand through Instagram, TikTok, or YouTube. Start by regularly sharing content that reflects your interests and expertise. Interact with your followers, respond to comments, and build a community of people who support you. Collaborate with other creators or brands to expand your reach to more people. Invest in the appearance of your profiles, create a brand, and maintain a consistent style across all your posts. A personal brand not only allows you to attract customers but also to build long-lasting relationships and trust, which is crucial for success in today’s digital world. Turning your passions into a strong personal brand opens doors to various opportunities, from collaborations to your own products or services that you can offer to your fans.

5. Freelancing

Freelancing is a great way to convert your skills and interests into a profitable business. If you have a talent for writing, graphic design, programming, or video creation, you can start offering your services online. Platforms like Fiverr, Upwork, or Freelancer allow you to find clients from all over the world who are looking for your specific abilities. For instance, if you enjoy creating graphics, you can offer design services for posters or social media posts. If you love editing videos, you can provide video editing services for YouTube channels or marketing campaigns. For those with programming experience, it's possible to create websites, applications, or automation scripts for businesses. Freelancing allows you to work flexibly, choose projects that you enjoy, and simultaneously build your portfolio and reputation in the field. Additionally, as a freelancer, you can continually expand your skills and service offerings based on what the market demands. Transforming your hobby into a freelance business provides you with the opportunity to earn money doing what you love, while also allowing for the flexibility and freedom to run your business from anywhere.

Conclusion of 2024

The year 2024 helped us grow and acquire new skills that enabled us to create a product that is already useful for many businesses. The year 2025 brings new opportunities, and we are excited to present to you the top 5 business ideas that can help you succeed. Whether you choose a marketing agency, subscription services, AI business, or personal brand, it is essential to select an idea that you are passionate about and has growth potential. Get inspired by our story and start your entrepreneurial journey and year 2025 with VEXiON cards!